04 / PricingJames Riter / Las Vegas
Projects, budgets & working together

Good work starts with a clear plan.

From a website improvement to a full build, we’ll define the work and what it will cost. These typical ranges help you plan before we put together a custom estimate.

Explore project budgets
Personal portfolio / Independent developmentWebsites · Photography · Connected systems
Interactive Planning

Get a starting range for your project.

Choose a starting scope and prepare a project brief. Custom integrations and additional services need a conversation before I can quote them.

Open Project Estimator →
01 / Project work

A guide to
what to budget.

Every project gets a custom estimate. These ranges help us start the conversation with the same expectations.

01

A new website or a full rebuild

For a business that needs a better online home, from a focused service website to a more involved custom build.

A scope can include
  • Planning and page structure
  • Design and responsive development
  • Content setup, testing, and launch
Planning range$4,500–$15,000

What affects the estimate
Page count, design requirements, content readiness, migrations, and custom functionality.

Discuss this kind of project
02

Improve what you already have

For a defined set of changes to an existing website or Shopify store.

A scope can include
  • Review of the current setup
  • An agreed list of improvements
  • Implementation and testing
Planning range$1,500–$4,000

What affects the estimate
The condition of the existing site, the number of changes, and the amount of investigation required.

Discuss this kind of project
03

Connect systems or build a tool

For a custom plugin, API connection, or workflow that your existing tools cannot handle on their own.

A scope can include
  • A defined workflow and data requirements
  • Integration or plugin development
  • Testing, handoff, and support planning
Planning range$3,000–$10,000+

What affects the estimate
API access, data complexity, error handling, permissions, and third-party dependencies.

Discuss this kind of project
04

A custom application feature

For a scoped Next.js feature or a set of improvements within an existing application.

A scope can include
  • Review of the application and requirements
  • Feature and interface development
  • Testing within the agreed scope
Planning range$3,000–$8,000

What affects the estimate
The existing codebase, connected data sources, interface complexity, and release requirements.

Discuss this kind of project

USD. Ranges are a guide, not a fixed quote or a cap. Content creation, paid licenses, hosting, cloud usage, and third-party costs are included only when stated in your proposal. Applicable taxes are addressed separately.

Products, storefronts & website images

Photography
with a clear scope.

Photography details and fees
01 / Photography

A focused product shoot

A small collection with a consistent look.

$350–$750

A planning example: up to five small products, one simple setup, and 5–10 finished images.

  • An agreed shot list and preparation plan
  • Selection, color correction, and basic cleanup
  • High-resolution files and web-ready exports
Plan a shoot
02 / Photography

Your storefront & website

Show the place, the products, and the details.

$450–$1,000

A planning example: one Las Vegas location, a focused session, and 10–20 finished images.

  • Exterior, interior, and business detail shots
  • Crops planned for your website layouts
  • Edited files in the agreed delivery sizes
Plan a shoot

Planning ranges in USD. Complex styling, travel, specialized setups, extensive retouching, and additional usage are estimated separately. Extra finished images from the same setup typically run $35–$75 each. The proposal confirms image count, usage, and delivery.

A focused starting point

Something smaller
can still be useful.

You do not need a full rebuild to work with me. A clear brief and a focused scope can move an existing site forward.

Campaign or landing page

$900–$2,500

A page within an existing site, using agreed content and assets, with a clear action and testing.

Deployment or migration support

$1,500–$4,000

A defined hosting, publishing, or migration task. Data volume, environments, and dependencies affect the estimate.

Development team support

Custom estimate

A scoped theme, feature, integration, or reserved capacity within your team’s project.

Discuss a focused project
Not sure what needs doing yet?

Start with a closer look.

A review can help you decide what to fix, what to keep, and whether a larger project makes sense.

Website assessment

$500–$900

A review of one site, prioritized findings, and a discussion of next steps.

Technical discovery

$1,000–$2,500

A closer look at requirements, connected systems, and the work an integration will involve.

Ask about an assessment
02 / A continuing relationship

Make space for
the work after launch.

More about ongoing support

Ongoing support is shaped around your site and the amount of development you need. We agree on the responsibilities and capacity before starting.

Keep it running

Website care

Routine attention for a supported WordPress site.

$250–$500/ month
  • Scheduled updates and checks
  • Backup and uptime monitoring
  • A regular care summary

The site is reviewed before support begins. Repairs, onboarding, and new features are scoped separately.

Discuss ongoing support

Hosting, software, cloud usage, and messaging charges are separate unless included in your agreement. Large projects and work outside the agreed capacity are estimated separately.

Local visibility & advertising

Local SEO and Google Ads
need their own scope.

Locations, competition, campaign needs, and ad spend all affect the work. We’ll agree on a plan and a custom estimate. Advertising spend is paid separately from my fees.

Talk about local search and ads
03 / The process

You’ll be part
of the conversation.

01

Understand.

We talk about your business, the people using your site or system, and what needs to improve. Complex projects may start with paid discovery.

02

Define.

I outline the approach, deliverables, responsibilities, review points, and pricing so we have a shared plan.

03

Build.

You see the work at useful review points. We agree on any changes to scope, budget, or schedule before adding them.

04

Launch.

We test the agreed functionality, prepare the handoff, and decide what continuing support or improvement looks like.

Before we start

A few things
you might ask.

Do I need to know which platform I want?

No. Tell me what the site or tool needs to accomplish. I can help assess whether WordPress, Shopify, Next.js, or an improvement to your current setup makes sense.

Do you only build WordPress websites?

No. WordPress is a core specialty, and I also work with Shopify, Next.js, AWS, APIs, and custom business tools.

Can you work from a designer’s files?

Yes. My background includes collaborating with designers and turning mockups into functional websites and reusable components. We can also discuss what design work your project needs.

Do you provide the content and photography?

Product, storefront, and website photography can be scoped alongside the development work or as a separate project. We agree on the shot list, edited image count, and usage. Copywriting and other content production are included only when stated in the proposal.

How long will the project take?

The schedule depends on scope, content readiness, access to systems, and review turnaround. I will propose a schedule once those dependencies are understood.

How do payments work?

Payment timing and milestones are included in the proposal. Any paid discovery is identified before it starts, and additional work requires agreement.

What happens if the scope changes?

We decide whether to replace an existing task, extend the project, or plan a later phase. Any effect on pricing and timing is agreed before proceeding.

Who owns the site and code?

Your proposal defines the handoff and usage rights. Custom deliverables, reusable components, third-party software, and licensed assets may have different terms, made clear before work begins.

Can you guarantee leads or search rankings?

I can improve the technical work within our scope and help measure relevant activity. Traffic, rankings, and sales also depend on your offer, content, marketing, and other factors, so I do not guarantee those outcomes.

Can you work with our team or another agency?

Yes. I have experience working with designers, developers, marketing teams, and clients. We will agree on responsibilities and communication so my work fits the larger project.

Find a starting scope

What are you looking to build?

A project starts with a conversation

Tell me where you want to take it.

Share your website, the change you have in mind, and any timing or budget you’re working with.

Let’s talk about it